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Improving Shopping Experiences

After a successful project at MediaCityUK, the Peel Group asked us to start a new initiative at Quayside Shopping Centre, Salford Quays. They wanted to gather insights from shoppers to help improve the visitor experience. We placed signage throughout the shopping center to invite visitors to share their feedback.

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  • Client Name:
    Quayside Shopping Centre
  • Sectors:
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  • Use Cases:
    Virtual Assistant
    Public Engagement
  • Location:
    Quayside Shopping Centre, UK
  • Press:
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  • Resource:
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Interactive wall at Quayside Shopping Centre for visitors and shoppers to share their feedback and win a £50 gift card.

Project Objectives:

  • Automate FAQ responses to assist customers during staff off-hours
  • Keep shoppers informed about upcoming activities, events, new store openings and exciting offers
  • Collect insights on general shopper sentiment
Interactive bench at Quayside Shopping Centre for visitors to share their feedback about their shopping experience.

Project Outcomes:

  • Saved staff 274 days by streamlining responses to public queries
  • Enhanced the visitor experience by addressing public feedback
  • Strengthened relationships with retail tenants

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What would you like to ask your audience? How would you better support your customers? What’s distracting your team? If you've got an idea, get in touch.

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