Improving Shopping Experiences

After a successful project at MediaCityUK, the Peel Group asked us to start a new initiative at Quayside Shopping Centre, Salford Quays. They wanted to gather insights from shoppers to help improve the visitor experience. We placed signage throughout the shopping centre to invite visitors to share their feedback.

Client Name:
The Peel Group
Sectors:
Property Management
Use Cases:
Virtual Assistant
Public Engagement
Location:
Quayside Shopping Centre, UK
Press:
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Resource:
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Interactive wall at Quayside Shopping Centre for visitors and shoppers to share their feedback and win a £50 gift card.

Project Objectives:

Automate FAQ responses to assist customers during staff off-hours
Keep shoppers informed about upcoming activities, events, new store openings and exciting offers
Collect insights on general shopper sentiment

Interactive bench at Quayside Shopping Centre for visitors to share their feedback about their shopping experience.

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Project Outcomes:

Saved staff 274 days by streamlining responses to public queries
Enhanced the visitor experience by addressing public feedback
Strengthened relationships with retail tenants

Hello EA Outcomes:

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